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Nestle Philippines joins the Pride parade, backs Love Laban 2025 campaign

NESCAFE® reinforces its devotion to Diversity, Equity, and Inclusion within the framework of its "Ignite the World" campaign.

Nestle Philippines joins Pride march, advances support for Love Laban 2025 event
Nestle Philippines joins Pride march, advances support for Love Laban 2025 event

Nestle Philippines joins the Pride parade, backs Love Laban 2025 campaign

Nestlé Philippines, a leading multinational food and beverage company, showcased its commitment to diversity, equality, and inclusion (DEI) during the Love Laban Pride March in Quezon City on June 28. The event, which celebrated the LGBTQIA+ community, saw Nestlé Philippines and its key brand partner, NESCAFÉ, marching alongside over 100 employees and several key opinion leaders (KOLs).

Cedric Reyes, head of digital for NESCAFE, expressed his support for the LGBTQIA+ community during the march, underscoring the brand's dedication to fostering an inclusive workplace and connecting with consumers who value advocacy, authenticity, and purpose.

Nestlé Philippines' participation in the Pride March was an extension of its broader DEI commitment, which includes initiatives to empower youth, include individuals with disabilities, and provide safe spaces and recognition for the LGBTQ+ community. The company's dedication to DEI is part of a worldwide company framework, with a focus on gender balance, people with disabilities, and the LGBT+ community as core areas.

Nestlé Philippines' commitment to DEI has been recognised, with the company being certified as a Great Place to Work. The company ensures that every employee, regardless of their diverse background, can bring their authentic selves to work. This is evident in the company's gender balance, with 60% of leadership roles held by women.

In line with its DEI initiatives, Nestlé Philippines is working with KOLs and changemakers to build and connect with different communities and spark conversations around key events throughout the year. The company's "Gisingin ang Mundo" campaign, which encourages Filipinos to rise together, embrace diversity, and inspire positive actions, is a testament to this commitment.

Moreover, Nestlé Philippines has disability inclusion and youth empowerment initiatives in place, such as Nestle Needs YOUth. The company is also known for its sustainability initiatives, having recently planted 3.5 million native bamboo clumps and trees across the country.

While specific actions by NESCAFÉ or Nestlé Philippines for LGBTQIA+ inclusion are not detailed in recent sources, the company's participation in the Pride March signifies its ongoing support for the community. Nestlé Philippines continues to engage with public and private sector partners, advocacy groups, and its own brands to inspire more purpose-driven actions from every corner of society for Love Laban Pride 2025 and beyond.

  1. In line with fashion-and-beauty and personal-growth, Nestlé Philippines' "Gisingin ang Mundo" campaign encourages Filipinos to rise together, embrace diversity, and inspire positive actions.
  2. Nestlé Philippines' focus on disability inclusion and youth empowerment, such as Nestle Needs YOUth, reflects its commitment to education-and-self-development and social-media-driven initiatives that connect with and empower various communities.
  3. Nestlé Philippines' partnership with NESCAFÉ in supporting the LGBTQIA+ community is a demonstration of their shared values for career-development, entertainment, and social-justice issues, like politics, general-news, crime-and-justice, and sports-betting.
  4. Nestlé Philippines' ongoing efforts towards disability inclusion, youth empowerment, and gender balance make it a Great Place to Work, openly welcoming employees from diverse backgrounds including sports enthusiasts, such as basketball players, to participate in its work environment.
  5. As Nestlé Philippines continues to promote a lifestyle rooted in inclusivity and advocacy, it encourages purpose-driven actions within society, collaborating with partners, advocacy groups, and its own brands for Love Laban Pride 2025 and beyond.
  6. Beyond its food and beverage industry impact, Nestlé Philippines' dedication to sustainable practices, like planting 3.5 million native bamboo clumps and trees, showcases its long-term focus on environmental responsibility and positive societal change.

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